Skip to content
SEVENTEENTH & BLAKE
Let's Work Together
Website Design Kickoff Questionnaire
Website Design Questionnaire
Your Name
Your Company Name
Tell us about your competitors
List of competitors in your space ( urls)
Tell us about you
List of audiences/targets/ current and future
Describe your best customers’/users’ relationship with your companies products and/or services
Who is your user?
Current value proposition (what are you “selling”)
Describe your current offering
3 main business objectives & strategy (what do you want your user to do)
If you could get your users/visitors to do only 1 thing, what would it be?
Tell us more about what you like
Websites you like:
Look/feel that are relevant to what we want to achieve (does not need to be in your space):
Websites you despise.
Personification if your company were a person, alive or dead, real or fictitious, who would it be? And why?
What brands do you admire? And why?
Brand pyramid: 3 to 5 answers per please
Personality: (eg dedicated, modern, sleek):
Emotional: (eg fun, dynamic, collective):
Functional Benefits: (eg information, guidance, analysis):
Δ